Tucker Carlson moves his show to TWITTER

[Melensdad]

I'll admit that I didn't watch Tucker Carlson. I don't really know how Twitter broadcast works either.

But It looks like Carlson is moving his show to Twitter. And it also looks like that may hurt Twitter's ability to attract advertisers to the platform. But given that Carlson was more popular that all of FOX, seems like he should be able to bring plenty of new advertisers to the Twitter platform.

Full story at the link:

Tucker Carlson’s Twitter Show Complicates Elon Musk’s Bid to Win Back Advertisers

A Madison Avenue already wary of the social-media platform is showing little appetite for the controversial cable host’s new program.

www.wsj.com

Tucker Carlson’s Twitter Show Complicates Elon Musk’s Bid to Win Back Advertisers​

Brands that are already wary of the social-media platform show little appetite for controversial cable host​

By Suzanne Vranica

​

, Patience Haggin

​

and Alexa Corse

​

May 10, 2023 5:51 pm ET

​

0:00

0:00 / 1:07​

Former Fox News host Tucker Carlson calls the social-media platform the ‘last big one’ that allows free speech. Photo: Tucker Carlson​

​

Mr. Carlson said Tuesday that he is launching a show on Twitter, just weeks after Fox News canceled his nightly telecast. Mr. Carlson was one of Fox’s most popular anchors, but his controversial brand of programming repelled blue-chip advertisers, and he was the target of organized advertiser boycotts.​

​

Several ad buyers said the arrival of Mr. Carlson will make it even harder for Twitter—which has faced an exodus of advertisers—to lure brands back.​

​

“Tucker’s transition to Twitter will terrify advertisers,” said Brendan Gahan, chief social officer at digital-ad agency Mekanism. Mr. Carlson’s move will “likely further taint Twitter’s image and keep advertisers away,” Mr. Gahan said.​

​

A spokesman for Mr. Carlson declined to comment. Twitter auto-replied to a request for comment with a poop emoji. . . .​

 

[Doc]

I never heard of a twitter broadcast before. Wonder if that is a new sideline for twitter. Will Musk make twitter a rival of You Tube for broadcasts. Interesting.

 

[Melensdad]

I never heard of a twitter broadcast before. Wonder if that is a new sideline for twitter. Will Musk make twitter a rival of You Tube for broadcasts. Interesting.

Me either!

I think he will be using Rumble for the actual video hosting.

YouTube is owned by Google? Or Meta? In any case, YouTube has a history of shutting down free speech, censoring news, etc. No way would Tucker be able to use anyone like that.

So my guess is that Rumble will host the actual videos but Twitter will be the platform used to distribute the message and links to the video. Honestly I didn't watch Carlson because I don't have FOX streaming set up on my ROKU. I've seen some of his clips and found him to be insightful, aggressive at seeking his point and, and brave at making his points

 

[chowderman]

any platform with the server size of Twitter can do a streaming function without breaking an electron . . .